Tourism Council and the Value of Tourism
As a member of the Tourism Council I have recognised further the value of tourism in the UK and the importance of our industry to the economy and employment. The Council recognises that the importance of the industry is not appreciated by many levels of government, businesses and in the community.
One of the working parties of the Council was asked to look at how communication could be improved and more awareness created about the sector which is taken for granted. However, many local plans do not fully adopt the visitor economy and it is interesting to see that under Employment the industry is frequently overlooked and a job in tourism is not considered to be a ‘proper job’.
Hospitality is a great industry and we need to raise the awareness of the importance of our sector and over the last 30 years we have made some progress but there is a long way to go. The working group has prepared the document below about the value of tourism in the UK and as you would expect I have added the Holiday Park industry to complete the picture!
Click here to view the document in pdf format BritishTourismInfoGraphicPlusHolidayParks
Bridport and District Tourism Association Meeting
Last night I gave a presentation to a very well attended meeting of the Bridport and District Tourism Association about how I see the changes in Tourism Support from April 2011. As a non-executive Director of South West Tourism I gave an outline of the impact of the closure of SWT on 31 March and all the services that will be missed by the tourism sector – including data research, marketing, training and business support and, of course, the voice of tourism. We discussed the various options from 1 April and how the private sector will have to be willing to work together if some services are to continue
We also discussed my role in Destination Dorset and the progress made over the last five years by the the 6 district councils in Dorset trying to work together. Witht the exception of an additional very good website – www.visit-dorset.co.uk – there was still a lot of work to do to publish one guide for Dorset instead of hte current five guides and the merger of the websites into visit-dorset to further develop the ‘Dorset’ brand. With public sector cuts and the wish to work together it was hoped that more progress will be made in the future.